Forget Bagels And English Muffins: This Aldi Breakfast Bread Has Even Better Flavor

For a long time there have been two main contenders in the battle of breakfast breads — English muffins and bagels — but now we have a third challenger and you'll find it on Aldi's shelves alongside its fall-flavored bakery favorites under the supermarket's Specially Selected bakery brand. In terms of flavor and texture, Specially Selected Croissant Toast is a bit like brioche on steroids. It's buttery, soft, sweet; and as the name suggests, it also bares a resemblance to croissants with an airiness that imitates the lamination of the iconic French pastry. 

The delicious breakfast bread originally appeared on shelves six years ago, and it seemed like a hit. For some reason, the powers that be at Aldi axed it anyway and it became one of the many sorely-missed discontinued items customers waxed lyrical about online. Then, earlier this year, it suddenly returned! Priced at $6.49 for a thick-cut, 15-ounce loaf, Croissant Toast is now an elusive Aldi Find rather than a year-round item, so sharp-eyed shoppers are always looking for it and sharing sightings online.

The enriched breakfast bread is currently available in Aldi stores across many parts of the country, so if you want to try it now's the time to grab some. Croissant Toast is soft and pre-sliced, making it a great candidate for storing frozen in zip top bags. If you're a confirmed fan and fancy stocking up, all you need is a bit of freezer space.

Since Croissant Toast landed back on shelves, influencers have been sharing ideas on how to use it. Unsurprisingly, French toast is popular, with most people choosing to serve it with powdered sugar, good maple syrup, and sometimes fruit. As it has its own sweetness, Croissant Toast doesn't need much flavor added, and it has to be watched as it burns more easily than more savory breads; treat it like you would brioche, the OG winner of the best bread for French toast. 

Croissant Toast may be a near-perfect breakfast bread, but it's far from a one trick pony. Proving its versatility, fans and influencers alike have used it to make perfectly golden-brown and crunchy grilled cheese sandwiches. As we enter the depths of cozy season, this bread might just come into its own at lunch or dinner as part of that surprisingly historied comfort combo, a grilled cheese and a steaming bowl of tomato soup.

You could also play with sweet and savory in the a.m. by assembling breakfast sandwiches using your new favorite sliced loaf or eating it slathered with butter paired with bacon and syrup on days when making waffles or pancakes is beyond you. As expected with bread so good it can be eaten straight out of the bag, the options are near endless. Fair warning, though: Whether or not you have a plan for it, the whole loaf is likely to disappear quick.