Forget Trader Joe's — This Rival Just Cut Prices On Over 30% Of Its Store

If Trader Joe's has been your go-to store for low-priced groceries, you may want to reroute your usual food shopping trip to Aldi. The discount grocery store announced in a September 23 press release that about a third of its products are receiving price cuts. These fall-ready items will cost even less than what they did last year, including organic coffee beans, Autumncrisp grapes, Bartlett pears, butternut squash, and already suspiciously low-priced Kirkwood chicken breast family packs.

Chief commercial officer Scott Patton explained, "As shoppers head into fall routines and healthier habits, we're making additional investments to lower prices on our better-for-you favorites, building on the value customers already see throughout our stores" (via Aldi). The company estimates the price cuts will amount to around $86 million in savings for its shoppers.

If you're looking to take advantage of these low prices, you may want to visit Aldi more frequently than usual, as they're only available for a limited time, running from September 23 to November 3 in stores nationwide. However, actual prices and product availability can vary by location.

Aldi is known as a no-frills grocery store, and its no-frills approach also means shoppers won't find traditional weekly sales like at standard supermarket chains. Instead, Aldi emphasizes its everyday low prices, and Trader Joe's follows a similar model. However, unlike TJ's, Aldi periodically offers widespread temporary price reductions, like it is doing this fall.

In November 2023, Aldi dropped prices by up to 50% on many Thanksgiving-related products, and summer 2024's discounts focused on items you'd grab for a picnic or barbecue. Aside from the deep discounts Aldi offers as seasons change, its most recent large-scale price cuts took place in summer 2025 and spanned across 25% of products (about 400 items), including meat, produce, and pantry staples.

Aldi's current price reductions are broader, applying to approximately 33% of the store's offerings, though the estimated savings in dollars is about $14 million less than the summer 2025 discounts. Still, it's definitely worth your while to stock up and save on seasonal produce, meats, healthier staples, and unexpectedly fancy foods while giving your grocery budget a little breathing room, especially as the holiday season approaches and costs for festivities can quickly start to add up.