The Bizarre Reason Outback Steakhouse Was Once Labeled 'Evil'

You might know Outback Steakhouse as the place with the commercials that have a distinctly Australian voiceover and some sizzling B-roll shots of steak on a plate. What you might not know is that back in 2017, the chain restaurant was thought to be associated with demonic cult activities.

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Yes, you read that right. For a brief moment, because of a tweet mapping out the locations of Outback Steakhouse restaurants in multiple cities, people thought the chain could be plotting some evil shenanigans. A now-suspended account on X, formerly known as Twitter, posted a map image connecting some Outback Steakhouse locations, which seemed to form a pentagram.

Other users joined in this investigation and noticed the pentagram layout popping up in many areas across the country, with more than 100,000 X users reposting the original pentagram map and similar posts. This led to a barrage of talk about what this all meant when it comes to Outback Steakhouse as a whole. While some users continued to see pentagrams and theorize, others began posting different patterns they noticed when connecting Outback Steakhouse restaurants on maps.

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How Outback responded

Eventually, Outback Steakhouse was forced to respond to the speculations, and it did so with some humor. The brand replied to the original post with a map showing part of Florida and the chain's popular Bloomin' Onion appetizer superimposed over it. Soon after, the Australian-themed steakhouse also replied to another user's post about the conspiracy theory, writing, "If the Bloomin' Onion is evil then we don't want to be nice."

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Beyond maps of Outback locations in random regions with lines resembling a five-pointed star pattern on them, there was not much actual evidence to connect Outback Steakhouse to anything satanic. Jokes aside, this theory was a stretch from the beginning. As evidenced by the storm of posts online, plenty of ridiculous patterns or shapes can be gleaned by staring at a map of restaurant locations. The only arguably evil thing about Outback Steakhouse is its lack of authentically Aussie-style menu items.

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